Business demand for local online marketing solutions has risen sharply in response to consumer demand for local business information online, many of the Internet marketing world's "usual suspects" - in this case, notably Howie Schwartz and Kevin Wilke - have rolled out local online marketing training programs.
They claim that the information products they've developed - IM Leadership 2.0 and Local Business Money Machine, respectively - are designed to help students capitalize on a huge opportunity (which is described in Schwartz's sales letter to be email list "Freakin' Huge") to meet this demand by applying what they've learned from previous information products they've purchased (from Schwartz, Wilke, and, likely, others) to the marketing plans and efforts of local businesses, whose owners, they say, know little or nothing about what's possible with online marketing. IM Leadershiip 2.0 and Local Business Money Machine.
Promos Make Outrageous Claims There are many outrageous claims that are common to the sales letters and webinars that both Schwartz and Wilke have been using to promote IM Leadership 2.0 and Local Business Money Machine - among them: You don't need experience in the offline business world (this comes as no surprise as neither Schwartz or Wilke talks up track records of success in local online marketing, presumably because they don't have one) You don't need a website (kind of ironic, don't you think?
